BI TOKYO / EDITORIAL

THE BI TOKYO
JOURNAL.

Beauty. Culture. Tokyo.

KATE Lip Monster cult lipstick editorial
KATE Lip Monster shade editorial
THE EDIT02

THE CULT LIPSTICK TOKYO CAN’T PUT DOWN

Five shades from the Lip Monster phenomenon — selected by Bi Tokyo for their color, comfort and famously lasting wear.

SHOP THE SHADES →
Tokyo beauty campaign
POINT OF VIEW03

TOKYO BEAUTY, EXPLAINED

Why the ritual of discovery — the stores, packaging and product culture — feels different in Japan.

OUR STORY →

THE CITY IS THE EDITOR.

WE FOLLOW WHAT TOKYO
CAN'T STOP TALKING ABOUT.